2.3% of Canadian smartphone users use Windows Phones


We regularly publish data on the US and European smartphone market, but very rarely touch on USA’s neighbour, Canada.

A recent Comscore report on the Canadian market however gives a small insight into the region.

In Canada Nokia’s Windows Phones make up around 2.3% of the smartphone market, somewhat less than the 3.6% of American smartphone owners who use Windows Phones.

This is from a population of 19.7 million smartphone users at the end of 2014, meaning there are only about 450,000 Windows Phone owners in Canada vs more than 6 million in USA.

Looking back at past numbers the 2% number has been rather static, being around the same over the last 2 years, despite the rise and fall of other operating systems.

Despite the low numbers Canadian carriers do offer a reasonable selection of Windows Phones, with Rogers offering the Lumia 830 and 635 for example.

How do our Canadian readers feel about Windows Phone in Canada? Let us know below.

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