More signs of Windows Phone rebound in Europe

kantar logo headerThe latest Kantar results for the 3 months ending July 2014 are out now, and the numbers show some signs of a European recovery, likely led by the Nokia Lumia 630 and to a lesser extent the 930.

At 9.9% market share Windows Phone numbers are once again up in UK,  while Windows Phone sales has once again overtaken iOS in Italy at 13% of the market.  The OS also continues to keep big year on year increases in Spain, though at 4.8% it is down on last months 7.5% numbers.

Sales are however down in France and Germany, I think reflecting lack of traction of the Nokia Lumia 930, particularly in Germany, which always had a preponderance of high end Windows Phones.

In USA market share is marginally up at 3.9%, and in Australia there are also month on month improvements.

Overall in EU  market share is up year on year at 8.5%, while iOS on the other hand is down to 1.6% Year on Year.

We should see the full impact of new handset releases over the next 2 months, but it appears that Windows Phone is finally starting to turn the corner after a very fallow spring.

See the full numbers after the break.

kantar july 2014See last month’s number’s here.

 

Some links in the article may not be viewable as you are using an AdBlocker. Please add us to your whitelist to enable the website to function properly.

Related
Comments